Marketing Management (Record no. 11131)

MARC details
000 -LEADER
fixed length control field 00382nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716830
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number KOT/M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Philip Kotler
245 #0 - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 13
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 647
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kevin Lane KellerAbraham Koshy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     KMM Library KMM PG Library Master of Business Administration 08/22/2022 699.00   658.802 KOT/M 8778 08/22/2022 08/22/2022 Books