Marketing Communication (Record no. 13523)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00315nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230723s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788178819891 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | ICF/M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ICFAI(Pub.) |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Communication |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hyderabad |
| Name of publisher, distributor, etc. | ICFAI |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 370 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KMM Library | KMM College Main Library | VAZHAKKALA | 07/23/2023 | 500.00 | 3204 | 07/23/2023 | 07/23/2023 | Books | ||||||
| KMM Library | KMM Library | KUMBALAM | 12/18/2024 | 1178 | 12/18/2024 | 12/18/2024 | Books | Dewey Decimal Classification |