Principles of Marketig (Record no. 13850)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00357nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131731017 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/P |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Philip Kotler, Garry Armstrong, Prafulla Y Agnihotri and Ehsan Ul Haque |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketig |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Delhi |
| Name of publisher | Pearson |
| Year of publication | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 114 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| KMM Library | KMM Library | Business Management | 05/23/2024 | Management | 658.8 KOT/P | 14964 | Books |