Marketing (Record no. 14710)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00335nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780538882156 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | ZIK/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | William G. Zikmund, |
| -- | Michael D'Amico |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | OHIO |
| Name of publisher | SOUTH WESTERN COLLEGE PUBLISHING |
| Year of publication | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 701 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Business Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| KMM Library | KMM Library | Business Management | 10/28/2024 | CET | 550.00 | 658.802 ZIK/M | 15168 | Books |