Marketing Management : Text and Cases (Record no. 7754)

MARC details
000 -LEADER
fixed length control field 00375nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220822s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070603950
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number RAJ/M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rajiv Lal
245 #0 - TITLE STATEMENT
Title Marketing Management : Text and Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Mcgraw Hill
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 812
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name John A QuelchV Kasturi Rangan
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme
        KMM Library KMM College Main Library Master of Business Administration 08/22/2022 550.00   4017 08/22/2022 08/22/2022 Books  
        KMM Library KMM Library KUMBALAM 12/18/2024     4018 12/18/2024 12/18/2024 Books Dewey Decimal Classification