Advertising : Principles and Practice (Record no. 7779)

MARC details
000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120333048
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number WEL/A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name William Wells
245 #0 - TITLE STATEMENT
Title Advertising : Principles and Practice
250 ## - EDITION STATEMENT
Edition statement 7
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. P H I Learning
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 592
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sandra MoriartyJohn Burnett
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Price effective from Koha item type
        KMM Library KMM College Main Library Master of Business Administration 08/22/2022 425.00   3242 08/22/2022 08/22/2022 Books